Lead Generation Solutions

IT Leads
On-Demand

Build your demand generation pipeline with technology decision makers that have demonstrated interest in your digital assets.

ACCELERATE SALES by building your pipeline with our intent based leads

ITSN Total Readership

Captured Monthly Intent Signals

%

Advertiser Continuation Rate

Generate highly qualified, intent-based leads

100% accuracy guaranteed at the lowest industry price

Best Price & No Minimums

Lowest Industry Price
We focus our resources on demand and lead generation, therefore we don’t have the overhead of a typical media company. This allows us to pass the saving on to you.

No Minimums
We don’t require long-term commitments or large minimum order quantities to ensure there are no barriers for a successful test. We are so confident in our final product that we don’t charge exorbitant minimum spends or require long-term commitments. You can test our program as a one-off campaign.

IT Strategy News Readership Profile

Gender Breakdown

Company Size

(Over 6 Size Groups)

%

Male

1,135,848

%

Female

518,720

%

Under 25

587,763

%

500-999

37,165

%

26-99

446,998

%

1000+

165,347

%

100-499

169,345

Gender Breakdown

%

Male

1,135,848

%

Female

518,720

Company Size

(Over 6 Size Groups)

%

Less than 25

587,763

%

100-499

169,345

%

1000+

165,347

%

26-99

446,998

%

500-999

37,165

Job Title

(Over 12 Key Titles)
  • Programmer – 373,267
  • Engineer – 338,256
  • Analyst – 301,519
  • Network Administrator – 138,830
  • CTO/CIO – 131,830
  • Technician – 89,000
  • Applications Engineer – 87,987
  • Administrator – 87,662
  • Designer – 69,913
  • Architect – 60,815
  • Scientist – 33,962

Industry

(Over 100 Industries)
  • Construction – 34,672
  • Manufacturing – 285,390
  • Transportation, Communication, Utilities – 153,296
  • Wholesale – 105,234
  • Retail – 170,655
  • Finance, Insurance, Real Estate – 355,284
  • Services – 471,598
  • Government – 99,205

Professional Level

(5 Job Levels)
  • Middle Management – 883,353
  • Director/Deputy Director – 437,495
  • Corporate Management – 355,171

Key Features

Marketing Qualified Leads

MQL Feed
Once these prime prospects take action and download your ebook, white paper, webcast or case study they become a highly qualified Intent-Based Lead.

Lead Feed
Once these key behaviors are generate, each marketing qualified lead is fed directly into your MAP, CRM, delivered via FTP.

Rich & Accurate

100% Accuracy
Marketing success is impossible without accuracy. That’s why we offer an unrivaled 100% accuracy guarantee.

Robust Data
Data depth is essential for better personalization and hyper focused targeting. Each of our records contain full contact information and rich firmographic data.

Turn-Key Targeting

Audience Filters
We offer filtering on over 128 different data elements ranging from job titles, industries, company sizes, gender, geography and professional level.

Full Service
Our entire program is turn-key. From campaign set-up to lead feed delivery, all you have to provide are your relevant digital assets. Or we can customize one to your spec.

Our Lead Generation Process

Our four-step proven process ensure that you get the highest quality, most accurate and timely marketing qualified leads possible.  Our experts focus on generating your leads so you can focus on Close More Deals Than Ever Before.

Each record contains full contact information as well as key firmographic data points.

Filter Audience

Execute Outreach

Collect Interest

Deliver Leads

Filter Audience

Execute Outreach

Collect Interest

Deliver Leads

Pricing and Deliverables

No Content, No Problem

The IT Strategy News content team can develop custom content for your lead generation campaigns.  Custom content pieces include white papers, blogs, research, and studies.

When we create content for your organization, you own it and the leads generated during your program.

Benefits of ITSN Custom Content Creation

  • Requires zero of your resources
  • Develop content around any topic
  • Able to produce short or long content
  • Help define your brand
  • Establish market authority
  • Entertain readers with compelling narratives

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